Kent flies the flag

PUBLISHED: 14:09 10 July 2012 | UPDATED: 21:36 20 February 2013

Kent flies the flag

Kent flies the flag

Hundreds of official Olympic and Paralympic banners and flags are being put up at key transport hubs and destinations across Kent as part of the county's Look campaign

KENT FLIES THE FLAG AS GATEWAY TO THE GAMES


Hundreds of official Olympic and Paralympic banners and flags are being put up at key transport hubs and destinations across Kent as part of the countys Look campaign, funded by central government and delivered by Visit Kent in partnership with Kent County Council



As the Gateway to the Games, Kent is expecting thousands of visitors to be coming into the county from mainland Europe, taking advantage of the Cross-Channel service providers, and many more from across the UK keen to be in easy reach of the Games without staying in London.


The Look campaign has already seen bright pink Olympic ribbons placed on the exterior of Turner Contemporary, Margate, marking its Tracey Emin exhibition as part of the Cultural Olympiad and the London 2012 Festival.


Now attention is focused on dressing transport hubs and destination including Ashford, Canterbury, Dover, Folkestone, Maidstone, Margate, Ramsgate, Sevenoaks and Tonbridge.


The campaign will also include colourful Olympic dressing of a Tall Ship that will bring the Olympic Torch into Dover on July 18 and special branding for the four days of Paralympic Road Cycling events, at Brands Hatch, in September.


Mike Hill OBE, Cabinet Member for Customer and Communities at Kent County Council, said: The brightly coloured Olympic and Paralympic branding will give the county a real feeling of celebration and help bring the Games atmosphere to Kents communities.


Sandra Matthews-Marsh, chief executive of Visit Kent, said: We are working with Kent County Council to make the 2012 Games a once-in-a-lifetime experience really special for all our residents and visitors alike.


With excellent special coach routes, and train services to Stratford from Ebbsfleet, the Games are on our doorstep and we are a host county for the Paralympic Road Cycling events. This is going to be atruly memorable summer. We want to ensure that all our visitors have such asuperb time, and experience such a warm welcome, that they, and their friends and family, will return to explore even more of our county in years to come."

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