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Meet Adrian Bell, Kent Air Ambulance Trust's chief executive

PUBLISHED: 14:45 24 December 2010 | UPDATED: 18:20 20 February 2013

Meet Adrian Bell, Kent Air Ambulance Trust’s chief executive

Meet Adrian Bell, Kent Air Ambulance Trust’s chief executive

The former Naval Commander of the British Forces Gibraltar has served in the Falklands, nearly became a priest and is falling in love with Kent. Meet Adrian Bell, Kent Air Ambulance Trust's very dashing new man at the top

Meet Adrian Bell, Kent Air Ambulance Trusts chief executive


The former Naval Commander of the British Forces Gibraltar has served in the Falklands, nearly became a priest and is falling in love with Kent. Meet Adrian Bell, Kent Air Ambulance Trusts very dashing new man at the top


The chance to head up Kent Air Ambulance Trust as its new chief executive came at just the right stage of his career for Adrian Bell, but he was convinced he hadnt got the right experience for the job.


After his final interview he flew straight back home to Gibraltar, where he was Naval Commander of the British Forces. My family asked how it had gone and I said I really enjoyed it and actually Im going to be disappointed if I dont get it, because


I dont think Im going to get it.


But half an hour after hed uttered those words the phone rang and the charitys chairman, Tony Monteuuis, had offered him the job.


You could have knocked me down with a feather! I dont have fundraising experience nor deep aviation and medical experience but its all about leadership when it comes down to it.


And leadership qualities Adrian has in spades. Born in Portsmouth and with a father in the Navy, he joined Dartmouths Royal Naval College nearly 30 years ago at the age of 18.


He went off to Exeter University


to read politics, supported financially


by the Navy, but dropped out after just five months. I was 19, and of course I knew what was right, so I


left. I was in quite a bit of trouble for quite a long time after that!


But the decision did mean that the young Adrian grew up pretty quickly; on returning to the Navy he found himself almost immediately in the thick of the Falklands war.


For a young midshipman, just 20, it was absolutely brilliant because it taught me so much so quickly and its lived with me for ever. Its where I get my penchant for planning and I learnt more about leadership in six months than I could in six years anywhere else.


Adrian returned to Dartmouth but was then seriously considering joining the church as a priest. And if that wasnt life changing enough, he had also met a certain young lady at the wedding of a mutual friend and within a whirlwind week the couple were engaged.


Hayley of course didnt think she was marrying a naval officer, but after six months ashore looking after trainees while he pondered his choices, Adrian realised a vocation was not for him.


I found myself back at sea pretty quickly after that! Before our daughter Lucy was born Id done my third tour of the Falklands in six years. Hayley and I did not enjoy the separation.


It was to become a way of life, however, for the next 16 years even when Adrian tried to hand his notice in he was instead offered a command at the tender age of 28 and served in Northern Ireland during the Troubles.


He tells me how the experience of being in command, where you live in total isolation, introduced him to the habit of reading poetry and short stories at mealtimes. He remains an avid reader, also has a love of music and theatre and is a keen jogger, hoping to complete a half marathon before his 50th birthday in 2012.


When the chance arose two years ago to take on the role of Commander of the British Forces in Gibraltar, it also meant the couple could finally live together and their children Lucy and Tom, both then at boarding school, could join them for the holidays.


Our family life was so much better, and it also gave me the time to think about what I really wanted to do next.


That period of reflection led Adrian to decide he would like the chance of a second career, rather than retiring from the Navy at the usual age of 55. Which brings us to a stormy day in Marden watching rather anxiously from the hangar as one of the Air Ambulances attempts to take off.


So whats the verdict so far? Coming here is all that I dreamt of and more, he smiles. The people are lovely to work with and I have no doubt at all that I made the right decision.


Adrian joined the charity in September, so has had a few months to get his feet under the table and the family settled. Theyre currently in a rented house in Lamberhurst to give themselves a chance to get to know their new county before they buy.


Were going to be very happy here because weve loved everything weve seen so far, but were still debating whether to live in town or country, Adrian says, adding that he finds Tunbridge Wells really smart and is already appreciating Kents fine beer.


Hes also enjoying the new horizons his job presents. I went to a trauma regional network conference recently in Brighton, something I knew nothing about. Its all about how the NHS deals with severe major trauma and how they cope, who has responsibility. We slot in right at the beginning of the process. We like to think when we deliver patients into the system the outcome is what is right for the patient.


Adrian admits that along with many people he found it difficult at first to grasp that KAAT is a charity and receives no outside funding. He is also aware there are differing opinions held about the value of Air Ambulances.


Helipads are expensive and if you put 4m in to build one, you havent put it into oncology or radiology. But in all the debate about what we are, there is a superficial bit that says we can go quite fast, we dont have to worry about traffic lights and traffic jams and we can get into places where its difficult for wheeled vehicles.


We are a niche capability and provide something no one else does, because of when we intervene very early on and the ability then to take the patient to the right place, at the speed we do. Its every second counts, because thats not just survival, its quality of survival, and every penny counts, because it comes from the public and their generosity.


Adrian is aware that supporters worry their donation just disappears and agrees: The moment you press start on a helicopter, youre burning money. Theyre expensive beasts.


But he has a devastatingly simple illustration of where the pennies do go. In the hangar as you go in the door theres a big roll of bubble wrap. Every time the helicopter takes off, theres a sheet of that bubble wrap in there, because it insulates the patient.


And if youve got a patient who has a lot of bleeding, youve got to keep them warm even in the summer because a warm patient will clot, a cold patient bleeds. Its a lifesaving piece of equipment. Its 1 a sheet.


Every penny counts, because that is the difference possibly between life and death. Helicopters cost millions and without them nothing happens, but its the combination of everything in it that matters. Its the pilot, its the doctor, the paramedic, and its the little things too like the bubble wrap.


To break even, KAAT needs around 4m every year and Adrian is aware theres a need to increase income not easy in a recession with the potential for a five per cent drop in donations purely from public sector layoffs.


One option is to consider buying rather than leasing the two helicopters at Marden and Dunsfold. And the night flying debate will continue.


We would like to be able to do roughly by night what we do by day. But what we have to first remember is that we need to keep on doing what we do by day, and we cant impact on that and thats a challenge.


Adrian also wants to look at wills and bequests, which underpin a lot of their income. Our line is simple: youve got your family, youve got your friends, then if you think there might be a little bit left over, do please think of us.


The Trust runs a lottery, which more than 30,000 people support. Every week I sign out the cheques to the winners and thats a real pleasure.


A lot of people also do events for us, or just donate and I want to make sure that we say thank you properly were very good at asking.




Kent Air Ambulance was the third Air Ambulance service to be established in the UK


Is in its 21st year of flying in Kent


Flies with a specialist doctor and a paramedic crew on board


Attends an average of two to three calls every day


Operates during daylight hours, 365 days a year


Can reach any part of Kent from its base in Marden within about 15 minutes


Treats patients at the scene and can transport to the nearest hospital within eight minutes or a specialist hospital within 20 minutes


Each missions costs between 1,500 and 2,000


Is funded almost entirely by public donations


Costs 1.7 million a year to fund


Attended more than 700 medical emergencies in 2010


Operates a lottery that contributes to the funding of the Air Ambulance

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